Al calls
at scale.

Your AI uses CRM data to call customers with full context. It knows their name, history, and exactly what to say so calls feel personal instead of generic.

Sarah Mitchell
Calling...
Live Outbound
CRM CONTEXT

"Last inspection 8 months ago. Interested in annual service plan. Prefers calls before noon."

Connect Rate
70%
Bookings
10/day
Smart Variables CRM Context Personalised Scripts Trigger-Based Outreach Instant Booking Conversation Memory Live Transfer Smart Variables CRM Context Personalised Scripts Trigger-Based Outreach Instant Booking Conversation Memory Live Transfer
THE DIFFERENCE

Generic calls get ignored.
Personal ones get answered.

The same dialer, the same minute of someone's day, but the conversation starts on completely different footing. One sounds like a list. The other sounds like a colleague calling back.

WITHOUT CONTEXT

Generic call

"Hi, this is <Company>. We're reaching out to all our customers about scheduled maintenance options. Do you have a moment?"

  • No idea who they are or what they bought.
  • Same script, same opening, every dial.
  • Asks the customer to recall their own history.
  • Hangs on "Sorry, who is this again?"
WITH CRM CONTEXT

Briefed call

"Hi Sarah, calling about the coil-line camera we commissioned last July. Quick check-in on the sensor drift we flagged. Got two minutes?"

  • Loads name, account, last interaction, open tickets.
  • Script adapts variable-by-variable, never re-templated.
  • References the actual reason for the call, in their words.
  • Books, transfers, or politely defers, and writes back to CRM.
SMART VARIABLES

From CRM rows to
first-name terms.

Every call is customized with CRM variables so outreach feels relevant, timely, and human.

"Hi {FirstName}, this is Ada from elunic. I'm calling because your {Product} was commissioned about {MonthsSinceInstall} months ago — that's right around when we usually book the {NextService}. Quickest slot we have near your site is {NextOpenSlot}. Does that work, or would another morning suit you better?"

{FirstName} {Product} {MonthsSinceInstall} {NextService} {NextOpenSlot} {AccountManager} {OpenTicketCount} {PreferredLanguage}
CAPABILITIES

Built for smart outreach

Built to work quietly in the background, handling conversations naturally while your workflow keeps moving.

01

Auto-filled context

The AI loads names, history, preferences, notes, and prior conversations before each call.

02

Right-window dialing

Calls are triggered by due dates, reminders, and renewal windows instead of random blast dialing.

03

Conversation memory

The AI can reference prior discussions so customers feel remembered, not cold-called.

04

Instant booking

When customers say yes, appointments can be scheduled immediately with no manual handoff.

05

Script personalisation

Use one script template with variables that adapt naturally to each contact in your CRM.

06

Warm transfer

If needed, AI transfers to a human agent with live context so the conversation continues smoothly.

FAQS

Common Questions

Everything you need to know before getting started

How does the AI know what to say on outbound calls?
+
The AI uses CRM context like name, service history, prior conversations, and timing windows. It fills smart variables in your script so each call sounds personal and relevant.
What CRM variables can I use in scripts?
+
Any field in your CRM — first name, last service date, product type, account manager, open tickets, preferred language, and more. If it's in your CRM, the AI can use it.
Can I fully customize the outbound call script?
+
Yes. You write the script once and drop in variables wherever needed. The AI adapts grammar, tone, and phrasing so it never sounds templated.
When are outbound calls triggered?
+
Calls fire based on CRM events — due dates, renewal windows, follow-up flags, or scheduled campaigns. No manual dialing required.
What happens if a customer asks for a human?
+
The AI transfers the call instantly to an available agent, passing along the full conversation context so the customer never has to repeat themselves.
Automated outbound calls

Stop cold calling.
Start closing faster.

Launch personalised AI outbound campaigns that use real
CRM context and convert more calls into bookings.